Starlink

Customer Starlink
Industry Consumer Electronics / Smart Tech
Service Go-to-Market
starlink.com
STARLINK
The challenge

Enter the UK and European market with a product for which no category exists yet, and convince traditional retail of helping create it.

STARLINK
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Our approach

We framed the category, produced a go to market plan for channel entry (DIY and consumer electronics), and onboarded the right partners. Operations handled pan-European fulfilment and drop-ship where needed. Retailers were trained and briefed how to answer the questions that matter.

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STARLINK
Results
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Rapid listings, excellent availability, and strong growth across major retailers

Launched in 2023, the product secured listings with leading partners including John Lewis, Curry’s, Argos, Coolblue, MediaMarkt, Kostovolos, NetonNet and Bauhaus. Within just 3–4 weeks it was available in-store, with hundreds of stores activated and a healthy sales mix of 55% in-store and 20% online. The product quickly reached mainstream adoption, sustaining top-seller status with stable replenishment across Europe.

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Fostering growth successes