Tonies
2020
UK launch
200
more independent stores onboarded
100 %
year-on-year growth
The challenge
Translate a breakout German success into a UK channel strategy that creates national reach.
Our approach
We set the mix: national retailers for scale (e.g. catalogue and general merchandisers), plus a strong base of independent bookshops and garden centres for depth. We supported listings with retail, managed content and maintained a steady supply chain whilst growing 100% year on year.
Results
Ready to get started? contact usFrom D2C start-up to top-3 brand in 2 years
Tonie’s (UPDATE OF COPY NEEDED) Bold’s first retail go-live was in 2020. Within just two years, the company expanded to 9 countries, moving from a D2C-only model to become a top-3 smart door lock brand in Benelux. With strong year-on-year growth, low return rates and consistently high NPS, Bold secured its position as one of the fastest-rising brands in the category.
Fostering growth successes
